AI Insights · Timothy · April 2025
Top Consumer Finance Apps in Mexico: Q1 2025 Performance
Explore the performance of top consumer finance apps in Mexico during Q1 2025, highlighting trends in downloads, revenue, and active users.
In the first quarter of 2025, the top consumer finance applications on the unified platform in Mexico showcased varied performance trends. Here’s a snapshot of how these apps fared, based on data from Sensor Tower.
Splitwise saw a consistent increase in weekly revenue, peaking at approximately $3.4K in mid-March. Downloads fluctuated, with a notable rise to around 2.5K in late January. The app's active users steadily grew, reaching over 53K by the end of March.
Monefy: Money Tracker experienced a peak in downloads of over 3.2K in early March. Revenue displayed a gradual upward trend, closing the quarter near $1.5K weekly. Active users peaked at approximately 9.8K in early March before seeing a slight decline.
Wallet - Daily Budget & Profit maintained a stable weekly download rate, often around 1K. Revenue showed a slight dip mid-quarter but ended with a rise to $1.3K. Active users demonstrated a steady increase, reaching over 14.6K by the end of March.
YNAB had minimal download activity but saw a moderate increase in revenue, which peaked at $1.1K in late February. Active users varied slightly, maintaining a modest presence throughout the quarter.
Money Pro: Personal Finance AR experienced stable weekly downloads, averaging around 600. Revenue fluctuated slightly but ended with a slight increase to $1K in the final week. Active users remained consistent, with a gradual rise to over 500 by the end of March.
For more detailed insights and data on app performance, visit Sensor Tower.